This year the amount of apps purchased
from the app store has outnumbered all the previous records and
finally has reached to 102 billion till date. 90 % of these apps have
been downloaded from App store of Apple and Google Play. The global
app revenue has also achieved a new hallmark by generating $26
billion.
Due to the dominating market of free
available apps, this year there will be 83 billion free apps in all
downloaded apps. IAP has also used effective ways in promoting paid
apps as the users who are paying for their favorite apps cannot be
ignored. Thus, IAP is really doing a promising and appreciable job by
sustaining and encouraging the the app-purchasing methods. There are
some new methods evolving to promote more users to buy apps, that is,
a user will pay only when he is happy or satidfied with the app.
According to some analysts users are
more engaged with apps or games, when they are new and have more
excitement, but users having devices for a while are less interested
in spending money for apps. iOS and Google are the market leaders in
app stores and as iOS 7 is soon to be released, there will be a
tremendous rush for the apps compatible with the newer version.
Author:
Anna Harris working as web content writer and a strategist for a major IT firm specialized in various Android software development services.
Anna Harris working as web content writer and a strategist for a major IT firm specialized in various Android software development services.
Courtesy:
www.TechCrunch.com
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